Description
Do the math on the “cost per impression” vs. other advertising, marketing and sales efforts you may be contemplating. Quite simply, this is the biggest and best advertising and marketing opportunity anywhere, for suppliers to this big, discerning and hard-to-reach universe of publicly-traded companies.
Advertiorials/Infomercials
Infomercials are a very effective way to “tell your story” – and to make a “personal connection” with readers. Reprints of such articles, which will bear the Optimizer magazine’s footer, are particularly valuable when included with introductory letters and proposals, as handouts at conferences and seminars, or as part of a follow-up direct-mail campaign. The editor will be very happy to provide input, or to conduct an interview with one or more of your company’s principals, or even to write the first draft if you wish, after chatting with you…at no extra charge.
Please email a Word document to phagberg75@gmail.com. Please be sure to label the file with your company’s name (first) and the title of your article – NOT “Optimizer” or “Hagberg” or “Article” or “Ad”…PLEASE!
A sharp, full-color picture of the author and your company logo (in color) are highly desirable. Email photo (min. 200 dpi) and logo artwork (vector art EPS files preferred; hi-res TIF, EPS or JPG accepted) labeled with your company’s name and the subject to the above email address. The editor will select color of the headline, callouts and sub-heads to complement your photos, logos and artwork, subject to your approval. Infomercials should include a brief bio of
the author and your contact information.
Static Ads
AD SIZES & FILE SPECS
- FULL PAGE BLEED: 8.75” X 11.25”
Recommended .75” margins for live area and add .125” bleed on all sides - HALF-PAGE HORIZONTAL: 7.5” X 4.75”
- HALF-PAGE VERTICAL: 3.5” X 9.75”
- QUARTER PAGE: 3.5” X 4.8”
PRESS-READY PDF (PREFERRED)
- All 4-color ads must be set up as CMYK (No RGB documents or images. Please convert spot colors to CMYK)
- Minimum Image Resolution: 250 dpi
- Make your document size the trim size of your ad
- Non-Bleed ads: Produce final file with no crop marks and no bleed
- Bleed ads: Produce final file with crop marks and .125” bleed
NATIVE FILES
- Macintosh Format
- Adobe Indesign, Illustrator, or Photoshop (CS4 or later)
IMAGES
- 300 DPI for photos
- 800 DPI for line art
- CMYK TIF or EPS
PLEASE EMAIL YOUR CAMERA-READY ADS TO: JBITTNERDESIGN@GMAIL.COM
